About Crystal Smith
Crystal Smith knows what it means to start at the bottom — and rise.
A lifelong caregiver, former CNA, childcare owner, and now founder of a successful healthcare agency and elected City Councilwoman, Crystal built her businesses with hustle, heart, and a relentless belief in creating opportunities for herself and her community.
Today, she mentors aspiring care entrepreneurs across the country, helping them navigate the real challenges of starting and scaling group homes, home care agencies, and foster care businesses.
Through Care to CEO, Crystal is pulling back the curtain and giving you the unfiltered, practical roadmap to turn your caregiving skills into true ownership — no trust fund, no gatekeeping, no excuses. This is your time to build a business, change lives, and create lasting freedom.
Recent Episodes
Featured award-winning podcasts
Building Systems That Let Service Businesses Thrive Beyond the Founder
Welcome back to another episode of Care to CEO, the podcast where we dig deep into what it truly takes to scale a service-based business while staying true to your mission and values. In today’s episode, host Crystal Smith tackles one of the toughest transitions every founder faces: stepping back fr...
Leading Under Pressure: How Home Care Bosses Handle Underrated and Overlooked Roles
Welcome back to Care to CEO! In this episode, host Crystal Smith is joined by her business partner, Latanya Billings, a seasoned business consultant, and her sister Gracie Dillard, who serves as operations manager. Together, they pull back the curtain on what it’s really like to be at the helm of a ...
Earned Authority: How Crystal Smith Leads Her Business, Family, and Community
Welcome back to Season 2 of “Care to CEO”! This season is all about earned leadership, integration, and transformation, and Crystal Smith’s journey is a masterclass in building, scaling, and leading a care-based business from the ground up. She is a powerhouse who’s grown from humble beginnings as a...
Reviews
What the people say about us
Truly resonate with this podcast!
This show is a must-listen for anyone feeling stuck, overthinking their next move, or waiting for that elusive “right time.” It’s thoughtful, motivating, and filled with the kind of wisdom that sticks with you long after the episode ends.
Great show
Very insightful conversations from someone who’s been in the trenches
Join Our Community
Our community is what drives us forward. We couldn't have done it without your support! We work hard to produce the best content we possible can.
Subscribe Now