About Crystal Smith
Crystal Smith knows what it means to start at the bottom — and rise.
A lifelong caregiver, former CNA, childcare owner, and now founder of a successful healthcare agency and elected City Councilwoman, Crystal built her businesses with hustle, heart, and a relentless belief in creating opportunities for herself and her community.
Today, she mentors aspiring care entrepreneurs across the country, helping them navigate the real challenges of starting and scaling group homes, home care agencies, and foster care businesses.
Through Care to CEO, Crystal is pulling back the curtain and giving you the unfiltered, practical roadmap to turn your caregiving skills into true ownership — no trust fund, no gatekeeping, no excuses. This is your time to build a business, change lives, and create lasting freedom.
Recent Episodes
Featured award-winning podcasts
Building Strong Backend Systems for Sustainable Service Business Growth
Welcome back to Care to CEO! In this episode, we dig into one of the least glamorous but most vital aspects of scaling a business: building a rock-solid backend infrastructure. Crystal Smith pulls back the curtain on what really goes on behind the scenes as service businesses grow. From the outside,...
Home Care Is Just the Beginning: Expanding Your Business Beyond the Basics
Welcome back to Care to CEO, the podcast where we break down what it really takes to build, grow, and scale a care-based business from the ground up. In today’s episode, we’re challenging everything you think you know about home care. Home care isn’t the end goal; it’s just the entry point. Crystal ...
Building Systems That Let Service Businesses Thrive Beyond the Founder
Welcome back to another episode of Care to CEO, the podcast where we dig deep into what it truly takes to scale a service-based business while staying true to your mission and values. In today’s episode, host Crystal Smith tackles one of the toughest transitions every founder faces: stepping back fr...
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Truly resonate with this podcast!
This show is a must-listen for anyone feeling stuck, overthinking their next move, or waiting for that elusive “right time.” It’s thoughtful, motivating, and filled with the kind of wisdom that sticks with you long after the episode ends.
Great show
Very insightful conversations from someone who’s been in the trenches
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